Tag Archives: Youtube

Top 50 Facebook Brand pages

As we round out 2009, there are already many ‘Top Lists’ being circulated. Here is an interesting one to browse- Top 50 Facebook Brand Pages. Some of the brands include Coca-Cola, Victoria’s Secret, YouTube and Vitamin Water. Check out the Slideshare deck- part of Slideshare’s ZeitGeist ’09!

Coca-Cola asks: What makes people happy?

Coca-Cola wants to know- what makes people happy? In order to find out – the soft drink company is sending a team of 3 bloggers around the world to 206 countries in 365 days. The bloggers will meet with locals, share stories and attend events such as the Winter Olympics in Vancouver and FIFA World Cup in South Africa. Along the way, the trio will update their blog, Tweet, and upload YouTube videos; and whatever else the online Coke community decides for them to do. Voting began yesterday at Expedition206 and ends Nov. 6th. Let’s just hope this campaign turns out better than the ‘Best Job in the World- Island Caretaker’…(no one wants to see your dentist appt.)

Update Post: Coca-Cola Expedition 206 winning team picked

What’s the deal with Viral?

I’m going to be honest, I never understood the big deal about viral. However, I recently read about a Viral Film Festival and thought maybe it was time to give viral vids a chance. So I have picked two of my favorite videos to share- ‘T-mobile dance’ and ‘Evian Live Young’.


Both videos have had over 16 million YouTube views to date! For other popular viral videos, check out AdAge’s weekly Top 10 list. So I stand corrected- when done well, viral videos can actually be quite engaging. In these two cases, the videos were not outlandishly far-fetched and therefore brand recognition is still a possibility when recalling the videos.
Agency: BETC Euro RSCG (Evian Live Young);  Saatchi & Saatchi, MediaCom (T-mobile Dance)